A post on LinkedIn –
At its core, an effective innovation programme is about balancing the absolute uncertainties of the new with the perceived certainties of the established.
Its main aim must be to identify potential value and place it within the context of what the organisation ought to do right now so as to be able to capture that value in the future. Value in terms of not just money but also, to name just a few possible items, ease of recruitment of high quality people, cost reduction and ‘good karma’ of sustainable practices, lowered customer churn, and so on. Ultimately, many of those translate into ROI of money earned or saved, but it is important to not artificially limit the scope of the ideas which, we hope, will be generated. /READ MORE here: