The Power of Ideas not Being harnessed Enough
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The Power of Ideas not Being harnessed Enough

Most ideas are never used, or even remembered. They come, flash brightly, and are gone again. The neural connections that generate new ideas are fleeting, electrochemical sparklets easily lost in the flow of conscious thought and unconscious churn. New ideas are formed in the high pressure zone between the known and certain, and the unknown and unpredictable — when we allow our minds to wander freely while attached to some point of reference residing in what we know; anchored, as it were, in the ordered while perusing the disordered.

Creativity is in part about connecting what is in our heads with ideas from “the edge” and seeing patterns and vectors which may not be apparent to anybody else at the time. This is an entirely subjective process, so any framework designed to capture the ideas of those around you needs to take into consideration the simple fact they all those people will probably work in different ways.

“The problem is that the broad world of ideas has become largely separated from the world of business.”

READ MORE on The Pig not the Lipstick, on Medium